Crisis
What to do when your name is trending.
Crisis Communications vs Reputation Management
Crisis communications vs reputation management: what each owns, where the handoff falls, who to assign by situation, and a six-week plan that uses both.
Small Business Reputation Crisis: A Plan for Owners
Small business reputation crisis plan for owners with no PR team: first-day triage, one spokesperson, one dated statement, calm review replies.
Reputation Crisis Monitoring Checklist for the First Week
A reputation crisis monitoring checklist for days one to seven: what to watch, what to log as evidence, who owns each check and when to escalate or stop.
Crisis Plan for Public Figures: Build It Before You Need It
A crisis plan for public figures, built in calm: risk list, who decides, contract clocks, locked accounts, monitoring triggers and a drill to test it.
Online Reputation Crisis Management: A Working Guide
Online reputation crisis management in order: sort what is true, run three tracks, pick a response by crisis type, and know what removal can and cannot do.
False Accusations Online: What to Do and What Not To
False accusations online: how to sort the claim, keep proof, answer once, use platform and legal routes, and protect what search and AI show about you.
Holding Statement Template: Wording for Each Situation
A holding statement template you can adapt: the five slots, five ready variants, the words to avoid, who signs it and how to replace it within a day.
How to Apologize Publicly Without Making It Worse
How to apologize publicly: decide if you owe one, include five credible elements, clear it with counsel and publish it where it stays findable.
Respond to a Negative Article About You
How to respond to a negative article about you: judge it, ask for a correction or reply, avoid the moves that spread it, and handle the search results.
Someone Is Impersonating Me Online: What to Do Now
Someone is impersonating me online: warn your circle, keep proof, report the fake, secure your accounts and know when money or police routes apply.
Lawsuit News and Search Results: A Plan by Case Stage
Lawsuit news search results: what a filing puts under your name, what can be corrected, what cannot be removed, and what to do at each stage of the case.
Private Messages Leaked: What to Do, Step by Step
Private messages leaked: sort the leak, keep proof, secure accounts, decide whether to respond, and use the legal, platform and search routes.